User:B artK

Digital Craft started with an afternoon in Boijmans Van Beuningen ment to choose one of the artefacts out of the collection of the museum to make a “copy” and a transformation of it. I chose plural works aged in the dutch golden age (1600-1699) which have in common that they are made to show the expensive clothes and properties of the people shown on it and that is mainly about status.

That’s why I see them as a golden age kind of instagram, but I also see a parallel in our contemporary society were we also add value to certain kinds of fashion and clothing. The difference with the golden age is that the status there was added to the clothing because of it’s the expensive textile or it’s origine (the satin in Abraham del Court en zijn echtgenote Maria de Kaersgieter and the Polish costume in Otto van der Waeyen in Pools kostuum for example), but nowadays we lost the value of clothes trough it’s material value or it’s origine.

However, we still feel the need to show our status and properties to the rest of the world and it interests me that we do that by buying brands with which we identify ourselves. We call them often “designer brands” and we pay a lot of money for them. That’s why they show a certain status to the rest of the world.

In my transformation I have given myself my own status by copying this idea of wearing a T-shirt with just a brand logo/name and wear a T-shirt with my own brand on it.