Courses/Hybrid publishing resources

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Hybrid Publishing

Focus

Transforming a source (manuscript) into multiple publishable outputs

In a Hybrid Publishing Workflow

Hybrid Publishing Workflow

  1. various outcomes from one workflow
  2. constant connection between source-content and outcome
  3. avoiding repeating tasks

Hybrid Publishing Workflow

Hybrid-workflow.png

http://networkcultures.org/blog/publication/from-print-to-ebooks-a-hybrid-publishing-toolkit-for-the-arts/

EPUB trailer


How?

How can we achieve a publishing workflow where we can go from the source (a word document, a wiki page, a webpage) to several outputs (an EPUB, a website, an animated gif, an inDesign project)?

Structure

By putting the content into an explicit structure, which can withstand those transformations.

How to achieve explicit structure?

An explicit structure is achieved by marking the text with structural information.

marking the text = markup

Markup languages

HTML:

<h1>Revenge of the Text</h1>
 <p>There is a room in the <strong>Musée d’Orsay</strong> that I call the <em>room of possibilities</em>.</p>
 <p>That room contains:</p>
 <ul>
  <li>a snow flake</li>
  <li>the end of a cloud</li>
  <li>a bit of nothing</li>
 </ul>

Wiki markup:

= Revenge of the Text =

There is a room in the '''Musée d’Orsay''' that I call the ''room of possibilities''.

That room contains:

* a snow flake
* the end of a cloud
* a bit of nothing

Markdown:

# Revenge of the Text

There is a room in the **Musée d’Orsay** that I call the *room of possibilities*.

That room contains:

* a snow flake
* the end of a cloud
* a bit of nothing